Trump Media & Technology Group (TMTG), Crypto.com, and Yorkville America Digital have finalized a binding agreement to launch a suite of America-First exchange-traded funds (ETFs) in 2025. The initiative, unveiled on April 22, positions the partners to deliver innovative investment products focused on both digital assets and U.S.-centric industries to a global audience.

A Strategic Alliance

The collaboration brings together three major players:

1. Trump Media & Technology Group (TMTG), operator of Truth Social and the Truth+ streaming platform, is expanding its footprint beyond media into financial services.

2. Crypto.com, one of the world’s leading crypto trading platforms with over 140 million users, will provide global distribution and broker-dealer services through its Foris Capital US LLC subsidiary.

3. Yorkville America Digital, an asset manager specializing in America-First investment products, will serve as the registered investment advisor.

The ETFs, launching under TMTG’s new Truth.Fi brand will track a range of assets, including Bitcoin, Cronos (CRO), and U.S. industries such as energy and manufacturing, reflecting a “Made in America” and digital asset focus.

Details of the ETF Launch

1. Global Reach: The funds are expected to be available in the U.S., Europe, and Asia, pending regulatory approval, and will be accessible through established brokerages and trading platforms.

2. Product Suite: In addition to ETFs, TMTG will roll out Truth.Fi-branded Separately Managed Accounts (SMAs) with themes like “Faith Values,” “Liberty Security,” “Energy Independence,” and “Made in America.” Both ETFs and SMAs are part of a broader $250 million investment strategy, with Charles Schwab set to provide custody services.

3. Legal and Regulatory: Davis Polk & Wardwell LLP, a prominent New York law firm, advises on developing and launching the products.

Leadership Commentary

Devin Nunes, CEO and Chairman of TMTG, highlighted the significance of the agreement:

“This agreement is a major step forward in diversifying TMTG into financial services and digital assets. We’re gratified to work with great partners, Crypto.com and Yorkville America Digital, and look forward to bringing ETFs to the market for investors who believe both the American economy and digital assets are poised for tremendous growth.”

Kris Marszalek, CEO of Crypto.com, added:

“This partnership gives the Trump Media ETFs global distribution powered by the Crypto.com platform. It’s a win for Trump Media, Crypto.com, CRO, and Yorkville America Digital.”

Troy Rillo, CEO of Yorkville America Digital, described the milestone as “exciting,” anticipating substantial investor interest upon launch.

Market Impact

This ETF initiative marks TMTG’s most significant foray into financial technology and investment products, following its recent launch of Truth Social-branded SMAs. The move comes as dozens of crypto-related ETFs, including those tied to major cryptocurrencies like Bitcoin, XRP, and Solana, await regulatory approval in the U.S. For Crypto.com, the partnership aligns with its 2025 roadmap, which includes plans for a Cronos spot ETF and the launch of a platform-native stablecoin to bolster cross-border transactions and DeFi integration.

Pending regulatory approval, the America-First ETFs and SMAs are expected to launch by the end of 2025. The products aim to attract investors seeking exposure to both the surging digital asset sector and American industry, while reinforcing TMTG’s commitment to its America-First investment philosophy.